Homegrown Playbook
★ Founding-member early access

Help your kid fall in love with soccer, even if you're no soccer expert.

A fun, follow-along home coaching plan that shows you exactly what to do, and what to say, in 15 backyard minutes a day.

  • No experience needed
  • 15 minutes a day
  • No pushy sideline
Become a founding member → Founder price $129 · 30-day money-back guarantee
90-second coach clips
✓ Built by pros ✓ For parents with little-to-no experience ✓ Ages 6–12 ✓ Cancel-free, one-time price
Sound familiar?

Your kid is obsessed with soccer.

And you? You're no soccer expert. You want to help them get better, but you don't know a single drill, you're not sure what actually matters, and honestly, the last thing you want is to become the intense parent who turns it into a chore and kills the joy.

So you do nothing, and hope the club figures it out. There's a better way.

The reframe

Stop chasing "good." Chase excited.

Here's the secret great coaches know: kids get good at what they love, not what they're forced to grind. So we don't drill your kid. We make the fun stuff (beating defenders, scoring goals) so easy and exciting that getting good takes care of itself.

…and everything you want for them (confidence, skill, a lifelong love of the game) grows from there.

How it works

Easy enough to start tonight.

It's like teaching a kid to ride a bike. You don't explain balance. You run alongside and cheer when it clicks.

1 Listen

Two minutes with Coach

We coach you: the move, the one thing to watch for, and the exact words to say, on the card and in Coach's audio. No soccer knowledge required.

2 Play

Head to the backyard

Grab the one-page session card and run a quick, fun 15-minute game with your kid. That's the whole session.

3 Level up

They win, and want more

Your kid nails it, earns the badge, unlocks the next move, and starts asking you to play.

What's inside

The Dribbling Playbook

A step-by-step path that teaches your kid to beat a defender from anywhere on the field, built around the moves that are the most fun.

The full skill ladder

Beat a defender in front, charging, beside you, on your back. A move for every situation.

Word-for-word parent scripts

Exactly what to say and the one cue to watch. Coach with confidence, no soccer background needed.

Printable session cards

One page per session: the steps, the game, the win. Take it to the backyard, no screen needed.

Graduation & badges

Bite-sized wins your kid can see and feel. The momentum that keeps them coming back.

The Homegrown Formula

Understanding + Practice + Praise = Confidence. And confidence turns into excitement. The one card that makes you the coach, at every level.

"Keep it fun" coaching

How to stay involved without becoming the overbearing sideline parent, woven through every session.

What's coming

Every level is a new defender to beat.

Each level teaches your kid to read where the defender is, then gives them the move to beat them. Founding families get every beginner level as it's released, at no extra cost.

1Proper Dribbling TechniqueDay one
3A Defender Running at YouComing
4Protecting the BallComing
5A Defender on Your SideComing
6A Defender on Your BackComing
7A Defender at an AngleComing
8Two Defenders in a RowComing
9Beat Your ParentComing
Why not the free apps?

They train your kid's feet. We coach you.

The training apps
Homegrown Playbook
Your kid taps a screen, alone
You and your kid, together in the backyard
Endless drills, no context
The why behind every move, what the apps skip
More reps = more pressure
Fun first, so the skill actually sticks
You're left on the sideline
You're the coach, no experience needed
Get in early

Be one of the first 100 founding families.

We're opening the doors to a small founding group first. You'll start with the Level 1 kit on day one, get the lowest price we'll ever offer, and have a real say in shaping the program.

🔒

Lock the lowest price

$129 once, forever. Never pay the full launch price, and never a subscription to get started.

⚡

Start tonight

Your Level 1 kit is ready the day you join. Level 2 unlocks the moment your kid graduates.

★

Shape it

Founding families help steer what we build next. Your feedback goes straight into the program.

The founding offer

Everything above, one simple price.

★ Founding member · first 100 families
$129 $199

One-time. No subscription to start. Yours to keep.
About the cost of one or two private training sessions in DFW.

  • Today: the Level 1 kit: the Formula card, 4 session cards and the Graduation Challenge, each with Coach's video lesson and audio
  • On graduation: Level 2 unlocks right away
  • Every beginner level as it's released, at no extra cost
  • Lifetime founding price & first access
Become a founding member → Secure checkout · 30-day money-back guarantee

Love it, or your money back.

Try it for 30 days. If it doesn't make backyard soccer more fun for you and your kid, email us for a full refund. No hard feelings.

Questions

Good questions, honest answers.

What if I have little or no soccer experience?

That's exactly who this is built for: whether you never played or just don't know how to teach it. Every session hands you the move, the one thing to watch, and the exact words to say. If you can hit play and head to the backyard, you can coach this.

I barely have time. How long does it take?

About 15 minutes a day, in your own backyard, whenever it suits you. No classes, no driving, no schedule.

What age is it for?

It's designed for kids 6–12 who love soccer. Beginners welcome. Younger than 6? Many 5-year-olds can start Level 1: keep sessions to 5–10 minutes, go at their pace, and if a skill isn't clicking, skip ahead or go back to one they enjoy. The usual four-session rule doesn't apply; just keep it fun.

Is it just a pile of videos?

No. It's a guided path: printable session cards, Coach's video lessons and audio for you, parent scripts, and a graduation system. One clear next step at a time, never an overwhelming library.

What if my kid won't do drills with me?

You've probably tried YouTube drills, and your kid lasted five minutes. These aren't drills. Each session is a 15-minute game with one thing for you to watch for, so it feels like playing, not practice.

When do I get access?

Right away. Your Level 1 kit (the Formula card, 4 session cards and the Graduation Challenge, each with Coach's video and audio) is ready the moment you join. Level 2 (Coach's video lessons, audio and session cards) unlocks when your kid graduates Level 1.

What if it's not for us?

You're covered by a 30-day money-back guarantee. If it's not making soccer more fun for your family, email us and we'll refund you in full.

"Kids love what they're good at. So we don't chase good. We make the game so fun that good takes care of itself."

Give your kid the game, and give yourself the backyard.

Become a founding member · $129 →

First 100 families · founding price ends at launch · 30-day guarantee

Founding member$129 · 30-day guarantee
Join →